SK Telecom Co., Ltd., abbreviated as SKT is a South Korean wireless telecommunications operator and former film distributor and is part of the SK Group, one of the country's largest chaebols. It leads the local market with 50.5 percent share as of 2008. SK Telecom is the largest wireless carrier in South Korea, with 23 million subscribers as of Q4 2023. Since its creation in 1984, the company has evolved from a first generation analog cellular system, to second generation CDMA, then to the world's first third-generation synchronized IMT-2000 cellular system. SK Telecom also became the world's first carrier to commercialize HSDPA in May 2006. SK expanded into the landline market by acquiring second-rated fixed-line operator Hanaro Telecom in February 2008. The company's online brands include Nate, a web portal, June, a mobile multimedia service, Moneta, an e-banking mobile app, Nate Drive, a telematics service, and Digital Home, an online interface to remote-control household appliances. In 2004, SK Telecom launched Hanbyul, the world's first DMB satellite. TU Media, SK Telecom's digital media arm, handles DMB TV broadcasts. Wikipedia